Influencer Marketing Manager

Description

Ready to learn more about us? We were founded in 2010 with a dynamic and agile start-up spirit. The trust of around 30 million customers and 250,000 sellers has made us the first decacorn in Turkey. Our success is backed by renowned investors such as Alibaba, General Atlantic, Softbank, Princeville Capital and several sovereign wealth funds. In 2022, we opened our first dedicated international office in Berlin and expanded to Amsterdam, Luxembourg and London. And that's just the beginning!

Responsibilities

• Improving influencer's engagement activities with analytical approach
• Increasing influencer & agency interactions with engagement journeys
• Assist in developing, briefing and managing end-to-end influencer campaigns in conjunction with the wider shopper growth team
• Tracking campaign performance, and analyzing metrics to understand the influencer retention/adoption and ROAS
• Reporting on performance in line with KPIs
• Analyze competitor activity and industry trends to drive commercial opportunities
• Collaborating with teams across other departments to improve the operating model

Requirements

• Bachelor’s or Master’s degree.
• Up to 4 years of marketing experience in either FMCG, start-up, or tech company; e-commerce experience is plus
• Good command of Arabic is a must; fluent in English
• You are knowledgeable about the Arab influencer and social community in GULF region
• Highly polished communication skills - speaking, writing, presenting, and negotiating
• Ability to effectively work with remote teams across continents and deliver results
• You are knowledgeable about current and emerging social media networks, including Instagram, TikTok, Pinterest, and YouTube, and know how influencer marketing fits within each
• Ability to multitask, prioritize tasks and coordinate different parties of the projects
• A great initiative taker, ability to initiate projects through ideas that have the high business contribution

Benefits

• Take responsibility from day one and develop your skills with a talented and diverse international team.
• Experience open communication, flexibility, and a start-up spirit in our unique culture.
• Tackle big challenges in e-commerce with Agile practices and encourage growth by learning from mistakes.
• Join creative and focused teams that prioritize collaboration and problem-solving.
• Access our extensive training platform for continuous learning and personal growth.
• Benefit from the support of a global team of experts with mentoring and professional development opportunities.
• Focus on talent and potential, not just job titles.
• Connect with teammates regardless of physical distance through events, meetings, and social activities.
• Enjoy competitive benefits such as Trendyol shopping budget, central and international office locations, and top-of-the-line technical equipment.